Welcome to Innovative Radiance Branding Solutions where we specialize in building YOUR BRAND! Our mission is to help you establish brand recognition, by creating a unique identifying presence for your business, in print and online. We are more than just graphic designers, web designers and publishers. While we offer all of those services, branding is more than design: it is taking a vision from conception to birth and then supporting its development into greatness. Professional branding develops the personality and character of your business, helping you to connect in a relevant way to the people you intend to serve. Find out more about how professional branding can make a difference in the success of your business. You've been thinking about this for a long time, it's time to make it happen!
Just as is the case with printed branding, digital branding should promote brand recognition. A brand-centric, custom website is an essential part of this process. Your website will be YOUR BRAND's online home and should be 100% customized and unique to your vision. Your website will be the go-to place to get information about your product and/or services, and most importantly, a place to make purchases. The next step is driving traffic to your website, which is where social media becomes your best ally. Most businesses and entrepreneurs (and all Human Beings who are at least potty-trained, smile) have some type of social media presence. Facebook, Twitter, YouTube, Instagram, etc. -- but how many of the pages are customized for brand recognition? Not many! Remember, online you are competing with millions of other entities. It's important to stand out. Even if a consumer only quickly glances at your social media page, if your branding is recognizable, another subconscious memory of you or your company has been recorded aiding in that all important brand recognition. Social media is the world's best FREE advertising. We will set up and customize any social media account that you want to use.
Your logo may be a graphic image like ours, our just as simple as your initials in typography style. The important thing is that it suits your brand because once created, your logo is like your digital fingerprint. After it has been developed, it's time to let the world see it -- AS MUCH AS POSSIBLE! You may ask why this is important and the answer is clear: brand recognition creates familiarity, and familiarity breeds trust. A consumer is more likely to purchase a service or product from someone they have done business with before or at least heard of on more than one occasion. The mere fact that they have seen your brand before, says that you are doing something right -- so make yourself noticeable! Your brand should be easily recognizable, having the same look and feel on a brochure, a business card, a flyer, a letterhead, an envelope, etc. Seeing your branding repeatedly, creates that all important brand recognition that greatly increases customer attrition rates. So first things first, a brand-centric, custom business card. Don't settle for a templated card. Your vision is uniquely you; your business card should be as well! From there, a plethora of marketing materials are available to meet your needs.
PRINT
Business Cards
Brochures
Flyers
Letterheads
DIGITAL
Websites
Social Media
Blogs
Trailers

Another advantage of working with Innovative Radiance is our in-house publishing services. Branding is about more than graphic design for print and digital advertising. Remember that branding creates the "personality" of your vision or business. It is the way that you connect emotionally with your market. Nothing has more influence over one's perception than written words. A great man once said, "Writing makes a man exact." and indeed, we agree! After your initial consultation, if you are like most people, you won't know much about professional copywriting or just will not have the time to write your own web content. No worries, we can professionally edit your content or write it for you! We can also author your blog articles, newsletters and complete vision statements. We can create PowerPoint presentations and make beautiful custom documents, such as invoices, letterheads and client applications. We can draft a service agreement for a catering event or write a no-refund policy for a retail store. We can even author employee handbooks, how-to manuals, or an entire e-book to promote your product or service. Just about anything you can imagine, we can write.
WRITING
​Power Points
Web Content
Newsletters
Service Contracts
You might be the person who is ready, but unsure of how, to move forward in a new business venture -- you need help giving your business idea structure. Maybe you have owned a small business for a number of years, but struggle to make sustainable income through it. You may have owned a successful medium-to-large business for over a decade, but your business needs a face lift; a marketing overhaul. This is one of the services that sets Innovative Radiance apart from the competition. We won't just design a logo or website -- we will help you develop the concept behind it. We offer detailed profile analysis of your business or vision and help to define its concept. We then use the elements of your concept to develop YOUR BRAND. After our initial consult, the products we design for you will do more than just look nice. Our brand-centric designs and products will be professional, relevant and effective. Your mission statement, logo and tagline are the three main identifying features of your brand. These elements will be defined for every client who opts for our detailed consultation services. We will then incorporate these elements into every digital or print design we create for you.
DEVELOPMENT
Consultation
Mission Statements
Logos
Taglines
We also offer a FULL LINE of TRUE SELF-PUBLISHING services that rival any competition. Why do we call it "TRUE" self-publishing? Because unlike many of our competitors, we set you up to be completely independent of us once your work is published. You will have complete control over all of your accounts, your royalties and direct access to your Amazon.com sales account. We also offer teaching and consultation services so that with each publication, you will be more independent of the need of any outside help. In this day and age, every author should be able to publish their own book, without anyone dipping into the profits they have worked so hard to earn. That is what we offer. We won't try to sell you things that you don't need and will be honest with you about the options that put you in the best position as a self-published author, even if it means less profit for us. Find out more as you explore our website!
Branding 
& Publishing 
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